Marketing and Selling Your Services to the Business Community

Workforce Development Organizations need to explore alternative ways in developing ongoing relationships with new employers while creating employment opportunities for program participants. This session will offer practical marketing and follow up strategies while challenging the employment professional to look beyond traditional methods for achieving successful results. This training addresses the need for thinking out of the box and considering alternative ways to bring new opportunities to our participants and businesses in our community.

The focus of this training session is:

• Rising to the challenge to meet the needs of new business contacts in your community
• Learning creative ways to expand your employer base through effective follow up
• Creating new work opportunities with employment proposals
• Capitalizing on business and social trends
• Improving quality service to applicants and employers
• Making effective marketing presentations to employers
• Developing effective employment proposals
• Inspiring new ideas for Value-Added services and information that can be utilized to recruit and maintain your business customers
• Developing creative employer partnerships